Print

Branded Print Materials

Designing marketing materials and developing brand identity, as part of my role as an in-house designer at Tourist Israel, a tours operator company.

Israel Railways Booklet

Infographic and design of two protocol manual guides, one for station managers and the other for railway inspectors. The booklets instruct the managers how to check and measure the level of service on the train or station and what parameters to relate to. Each guide is branded with its own colors in order to create a difference between the two and each section of the guides got its own color. Originally the booklets contained a lot of information which made them long and incomprehensible, so each chapter got its own icon and infographic which simplify the text.